Laserliner division
Donnerfeld 2

D 59757 Arnsberg

Tel. +49 2932 638-300
Fax +49 2932 638-333

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Personally liable partner:

UMAREX Verwaltungs GmbH
Authorised Director:

Wulf-Heinz Pflaumer, Franz Wonisch
Eyck Pflaumer, Martin Wonisch, Matthias Strack

Register court: Arnsberg Local Court
Register number: HR B 493

VAT registration number in accordance with § 27 a VAT Act:
DE 123887303

Only our conditions of business are valid, these can be downloaded as a PDF here.

Data protection statement

This data protection declaration applies to the Internet presence of UMAREX GmbH & Co. KG. The protection of your personal data is very important to us. At this point we would therefore like to inform you about data protection in our company.

The UMAREX GmbH & Co. KG takes the protection of your personal data very seriously. We want you to know when we store which data and how we use it. As a company under private law, we are subject to the regulations of the European Data Protection Ordinance (DSGVO), the Federal Data Protection Act (BDSG) and the Telemedia Act (TMG). We have taken both technical and organisational measures to ensure that the data protection regulations are observed both by us and by external service providers.

We would like to point out that data transmission over the Internet (e.g. communication by e-mail) can have security gaps. A complete protection of data against access by third parties is not possible.

We collect and use your personal data exclusively in accordance with the provisions of the data protection law of the Federal Republic of Germany. In the following we shall inform you about the nature, extent and purpose of the collection and use of personal data. You can retrieve this information at any time from our web site.

1. General Information

By using our website, you agree to the collection, processing and use of data as described below. Our website can be visited without registration.

When you visit our website and each time you access a file, our web server or the page provider collects and stores information about these processes for statistical purposes and stores these as “server log files“ (e.g. date and time of access, URL of the referring website, file accessed, amount of data sent, browser type and version, operating system and your IP address). This are not personal data. Personal data, in particular name, address, telephone number or e-mail address are collected on a voluntary basis. This data is evaluated for statistical purposes and exclusively anonymously and subsequently deleted. The data will not be passed on to third parties. It is not possible for us to assign this data to a specific person or to link this data with other data. However, the website operator reserves the right to subsequently check the server log files if there are concrete indications of illegal use.

2. Name and address of the controller

The person responsible within the meaning of the Data Protection Regulation (DSGVO), other data protection laws applicable in the member states of the European Union and other provisions of a data protection nature is UMAREX GmbH & Co. KG. Contact details etc. can be found in the imprint.

3. Name and address of the Data Protection Officer

The Data Protection Officer responsible for processing data is:


VIA Consult GmbH & Co. KG

Mr. Kunde

Martinstraße 25

57462 Olpe


+49 (2761) / 83668-0

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Any person concerned can contact our Data Protection Officer at any time for all questions or suggestions relating to data protection.

4. Personal data

Personal data are information that can be used to establish personal or factual circumstances about you (e.g. name, address, telephone number, date of birth or email address). Information for which we can establish no reference to your person (or only with disproportionate expense or effort), e.g. through the anonymisation of the information, is not personal data.

Personal information such as your name, address, telephone number or email address are only collected if you provide us with such information voluntarily. In such cases we collect personal data exclusively in accordance with the applicable data protection regulations.

5. Personal data in the contact form

On our website we offer you the opportunity to contact us by e-mail and/or via a contact form. Your personal data entered in the contact form (mandatory fields: Subject, title, surname, first name, e-mail, customer type (end user, dealer, press representative, authority/public institution), country; optional data: Phone, address) and your message will only be sent to us, stored and processed as encrypted e-mail (TLS-encrypted) for the intended purpose of processing your contact.

At your request, these data will be deleted by us after completion of the correspondence. The data will not be passed on to third parties outside the Group. A comparison of the data collected in this way with data that may be collected by other components of our site does not take place either.

6. Use of cookies

Our website uses cookies. These are small text files that make it possible to store specific information related to the user on the user‘s terminal device while using the website. Cookies make it possible to determine in particular the frequency of use and number of users of the pages, to analyse the behaviour of site use, but also to make our offer more customer-friendly. Cookies remain stored at the end of a browser session and can be recalled when you return to the site.

The data records do not contain any personal information. A combination with any personal data provided by you does not take place.

Cookies save you the repeated input of data, facilitate the transmission of specific contents and are required for registration in the closed area. If you wish to prevent the use of cookies, you can refuse the acceptance of cookies in your browser. Please refer to your browser manufacturer‘s instructions on how this works in detail. We would like to point out that the deactivation of cookies may limit the functional scope of our offer.

7. Photos

“The publication of photos on the Internet requires the consent of the persons photographed. Exceptionally, in the cases of § 23 para. 1 in connection with Par. 2 Kun-stUrhG no consent if it involves

- portraits from the area of contemporary history,

- pictures in which the persons appear only as a complement to a landscape or other location,

- pictures of meetings, parades and similar events in which the persons depicted took part, or

- portraits which are not custom-made, provided that the distribution or display serves a higher interest of art“.

(Source of the quote: North Rhine-Westphalia State Commissioner for Data Protection and Freedom of Information)

Note: If you are represented as a person on a photo which we have reproduced in the context of the documentation on our website in accordance with item 3 (see above), but you do not agree to the publication of this photo, please contact us or send us an e-mail to iThis email address is being protected from spambots. You need JavaScript enabled to view it..

8. Google Analytics

This website uses Google Analytics, a web analysis service of Google Inc. (“Google“). Google Analytics uses “cookies“, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there.

However, as IP anonymisation is activated on this website, Google will reduce your IP address within Member States of the European Union or in other contracting states of the Agreement on the European Economic Area beforehand. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on the website activities and to provide the website operator with further services related to the use of the website and the Internet.

The IP address transmitted by your browser in the context of Google Analytics is not merged with other Google data. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link (

You can prevent the collection by Google Analytics by clicking on the following link. An opt-out cookie is set to prevent future collection of your data when you visit this website:  Google Analytics deaktivieren.

Further information on terms of use and data protection can be found at or under Please note that the code “anonymizeIp“ has been added to Google Analytics on this website to ensure anonymous collection of IP addresses (IP masking).

9. Google Maps

On our website we use the Google Maps API to display geographical information visually. For example, you can use our dealer search to search our dealer network and find the nearest dealer in your area. When using Google Maps, Google also collects, processes and uses data about the use of Google Maps functions by visitors to the website. Further information about data processing by Google can be found in Google‘s privacy policy ( There you can also change your settings in the Data Protection Center so that you can manage and protect your data (

10. Note to external links

This website contains links to third-party websites (“external links“). These websites are subject to the liability of the respective operators. When linking the external links for the first time, the provider checked the external content for possible legal infringements. At that time, no legal violations were apparent. The provider has no influence whatsoever on the current and future design and content of the linked pages. The setting of external links does not mean that the provider adopts the content behind the reference or link as his own. A permanent control of the external links is not reasonable for the provider without concrete indications of legal violations. However, if we become aware of any legal infringements, such external links will be deleted immediately.

11. YouTube

On our website we use components (videos) from YouTube, LLC 901 Cherry Ave, 94066 San Bruno, CA, USA, a company of Google Inc, Amphi-theatre Parkway, Mountain View, CA 94043, USA. We use the option “- extended data protection mode -“ provided by YouTube.

When you access a page that has an embedded video, it connects to the YouTube servers and displays the content on the website by notifying your browser.

According to YouTube, only data is transmitted to the YouTube server in “- extended privacy mode -“ when you watch the video. If you are logged in to YouTube at the same time, this information will be assigned to your YouTube account. You can prevent this by logging out of your member account before visiting our website. Further information on YouTube‘s data protection is provided by Google under the following link

12. Legal basis for processing

Insofar as we obtain consent for certain processing operations, such consent is based on Art. 6 I lit. a GDPR. If the processing of personal data is necessary for the performance of a contract, for example for a shipment of goods or for pre-contractual measures, e.g. for inquiries, such processing is based on Art. 6 I lit. b GDPR. If our company is subject to a legal obligation through which the processing of personal data is required, for example in order to fulfil tax obligations, such processing is based on Art. 6 I lit. c GDPR. If any processing of personal data is not based on any of the above-mentioned legal bases, we shall process data in order to safeguard a legitimate interest of our company (improvement in the conduct of business activity). We always make sure that no legitimate interest of the person concerned which outweighs our legitimate interest is precluded.

13. Duration for which the personal data are stored

The duration of the storage of personal data is based on statutory retention periods. Insofar as the purpose for which the data were collected becomes no longer applicable, the data shall be deleted on the expiry of this period.

14. Right to information and right to object, right to lodge a complaint and right to restriction of processing, to rectification and erasure

You have at all times the right to obtain information about your data stored by us and the purpose of storage. You can revoke your consent to the collection or use of your personal data in writing at any time. Besides the right to revoke your consent, you also have the right to require the rectification as well as the restriction of the processing and the blocking or erasure of your data.

To do this, please contact the Data Protection Officer at This email address is being protected from spambots. You need JavaScript enabled to view it. (VIA Consult provides the external Data Protection Officer of UMAREX GmbH & Co. KG and will therefore be happy to answer any questions you may have relating to data protection).

Should you have any complaints, you have the right to contact the appropriate supervisory authority (for North Rhine-Westphalia: the State Officer for Data Protection and Freedom of Information, North Rhine-Westphalia, in Düsseldorf).

15. Security

We use technical and organizational security measures to protect the personal data provided to us by you from accidental or intentional manipulation, loss, destruction or access by unauthorized persons. Our security measures are continuously being improved and adapted in accordance with the state of the art.

16. Personal data in the online form

The service form makes it possible for you to send us your repair enquiry online. The data entered by you are sent by email to a general UMAREX mailbox. The personal data you have provided on the service form are only used for the intended purpose of the processing of your repair or calibration enquiry. These include:

- proof of outstanding customer receivables

- proof of the performance required by you

- the option of contacting us in case of questions

- device-specific repair history

Since the processing of your personal data is necessary in order to handle your enquiry and to fulfil the contract, e.g. for a shipment of goods or for pre-contractual measures in case of enquiries, these data are processed on the legal basis of Art. 6 I lit. b GDPR.

Imprint / Data protection statement